How to do keyword research? Guide For Beginners- Nepal

How to do keyword research? Guide For Beginners- Nepal

Keyword research is one of the most important part of SEO(Search Engine Optimization). Keyword research helps you to increase organic traffic from search engine to your website.

How to do keyword research? Guide For Beginners- Nepal

Most of newbie are not focusing in this part so they failed to drive organic traffic to their site. When i was about to start website i didn't know about keyword research but gradually when i began to research more how to rank in top position then i cam to know that keyword research is one of the most crucial step to be followed to rank in search engine. After that I started doing keyword research as a result, i could drive more organic traffic compared to past few months.

So today we are going to learn some tactics to do keyword research.

Here are some list of question that you need to know about while doing keyword research.


Content


What is keyword research?

Is keyword research a neccessary thing?

Does keyword research plays an important role for your site to grow?

How to do keyword research?

  • Taking suggestion from google and youtube.
  • Use related search option.
What are the best tool to do keyword research?

  • Google keyword planner
  • Ubbersuggest
  • Semrush
  • Ahref
  • Answer the public
  • Google auto suggestion

What are the benefits of keyword research?

How to choose a perfect keyword?

Conclusion.



What is keyword research?

Keyword research is a process to find out the keyword which is suitable for your niche. Which has maximum search volume. Which has high CPC moreover which has low competition.


With the help of this method you can estimate ranking of your keyword in search engine. So that keyword research helps you rank in top positikn hence driving more traffic to your site.


Here are some types of keyword you need to know before doing keyword research:-

Head keywords or short tail keyword:- 

Head keyword are those keyword with single word for eg blogging, seo these are single word. This keyword have higher search volume and is more competitive than other keyword. Also it is very hard for you the rank in this type of keyword.


Body keywords or mid tail keyword: 

Body keywords are those keywords which consist of two keywords for eg blogging guide in nepal, seo complete guide etc. This typrs of keyword have high search volume and medium competition.


Long tail keywords:

 Long tail keywords are those keyword which are made up of more than 4 words. They are lower search volume and low competiton. It means it is easy to rank keyword. Also, keep that is mind that, if you are using long tail keywords in your  article then article have chances to rank for lots of keyword. For eg if you have choose a keyword seo for beginners complete guide. Then you keyword might get rank for seo for beginners, seo complete guide and many more.


Which type of keyword should you use in your blog?


If you are a beginner then i would recommend you to use long tail keyword as there is not much competition and your keywords easily gets rank. After that you can move onwards to body or mid tail keyword and head keywords or short tail keyword. 


Is keyword research a necessary thing?


Yes, of course keyword research is very important for every individual who owns their own site.


Keyword research is necessary  for every campaign so that it would get rank in search  engine in top position ranking out other competitors.


For eg, if you have your own business and if you are trying to rank on search engine the first step you should take is to do keyword research so that you would have estimation of search volume, search result and competition so that you could have proper idea that which keyword should you use to grab attention of idea customer.


Does keyword research helps you to grow your business?

I know you guys are thinking of SEO, on-page SEO, off-page SEO etc. But just think yourself if you could find out the actual keyword that is getting search traffic then what is the meaning of doing SEO and all. I don't mean that you would not get rank in search engine, you would get rank but if the search volume of that particular keyword is very less than it is of no use. You would not be able to gain more amount of organic traffic.


How to do keyword research?


1. Related  keywords

Related keyword means the keyword which is likely to rank i  search engine along with your article focus keyword. For eg if your article is about seo complete guide for beginners then your article is likely to be rank on seo complete guide keyword. If you are planning to establish a business on  clothing  products then you can use tshirt clothing and lots of related keyword into it in order to rank article for multiple keywords.


2. Take suggestion for google and youtube search box.

While you are searching you might have see that google is suggesting keywords to you. 

For example while you are searching on topic SEO in nepal then google gives suggestion seo guide in nepal, seo training in nepal, seo ultimate guide etc. Which are search query which is mostly searched out in search engine. It may help you to generate lots of keyword idea for your content.


What are the best tool to do keyword research?

Here are some list of tool that you should use to do keyword reseatch some of them are free whereas some of them are paid.


1. Google keyword panner :- 

Google keyword planner is one of the best keyword research tool as it shows more accurate result than any other keyword research tool. It is also free tool to use you fon't have to spent a penny to use it. By using this tool you can see the estimated search volume, bid and many more things.


2. Ubbersuggest:-

 Ubbersuggest is a tool of Neil patel which help us to do keyword research for free as well as for paid. There are some limitation in free version you just have some limited searches for day but premium version is limitless and you can generate unlimited data for this tool.


3. Semrush:- 

Semrush is also a SEO tool it also consist of keyword generator which generates keywords for you and help you out to for keyword research. It is also limited to some searches in free plan whereas limitless in premium or guru plan.


4. Ahref:- 

Ahref  is a tool which is only  available in paid version. It's trail version is available for 1$ per day. You can generate millions of idea with the help of this tool. Personally i like this tool very much for exporing my own site out.


Note: Recently ahref has announce that a site owner can analyze their site free of cost in ahref.


5. Answer the public

It is another most helpful tool out to do keyword research. It generates  a lots of keywords according to your query. It is very easy tool to use and also a free tool.


6. Google auto suggest

When you start typing your main keyword google starts to suggest tool which may be very useful for you.


What are the benefit of keyword research?

There are lots of benefits of keyword research tool:-

  • Keyword research helps you out to gain popularity at short period of time.
  • If you do keyword reasearch and optimize your post then you could reach to target customer.
  • If will help to increase traffic in ranking of your site.
  • If your post in  indexed in search engine then your domain authority will increase along with amount of backlinks.
  • You can rank important keyword of your blog with the help of keyword research.

Before moving towards next topic i would love to share some important points out to be remember while selecting a keyword.


How to choose a perfect keyword?


Search volume:- Search volume representd the amount of search that people are doing in search engine. So that keep in mind that you should select keyword  with high search volume.


Long tail keyword:-

 As i have already said that beginners should choode long tail keyword. As there is more chance to rank your content in multiple keywords.


Competition:-

 Note that the keyword you are selecting is of low competition.


Related keyword:- Rember to use related keywords in your blog or content so that you could rank for multiple keyword.



Conculsion


While doing keyword research don't forget to keep above given things in mind. So that you would find a better keyword for your website and hope it would iincrease some amount of organic traffic to your site.


Note:- Before leaving i would like to remind you that you should always choose the keyword with high search volume,high CPC and low competition.


Thank you guys for spending your valuable time with me. If you have any problem regarding the topic you can freely communicate with me in comment section. Also don't forget to share this post to social media.

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